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Friday, 30 May 2008 |
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The World’s Greatest Detective is back and leading confectionery manufacturer, Mr Lucky Bags, has created a new movie bag to commemorate the return of Batman in the new film The Dark Knight.
Through an agreement with Warner Bros. Consumer Products, on behalf of DC Comics, Mr Lucky Bags’ new Movie Bag coincides with the launch of the film on 25th July 2008.
The Movie Bag is a unique concept that combines an activity based movie poster with confectionery and other novelties that are all themed and 100% branded to the movie.
This proven strategy is popular at the time of the movie release and also when the movie becomes available on DVD.
The movie bag will be available in most high street shops and is fantastic value, with a pocket-money price from just £1.99.
The Dark Knight is the latest license that Mr Lucky Bags has secured for its range of movie bags; bags for other blockbuster movies will follow on later in the year.
Stock can be reserved for this Limited Edition Movie Bag by contacting Mr Lucky Bags Trade Sales: 01782 268222. 
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