Bakemark UK launches Terry’s Chocolate Orange Cookie treat

The new Terry’s Chocolate Orange Cookie – a double chocolate whammy of chewy cookie and Terry’s Chocolate Orange segments – will create new appeal among even the most seasoned chocoholics.

The combination of premium quality, American-style soft-bake cookies with leading UK confectionery brands has proved a winning formula for BakeMark UK.

This latest product innovation builds on the market success of the company’s popular range of licensed treats.

Phil Carratt, licensing manager at BakeMark UK said: “The popularity of licensed products continues to grow – and Terry’s Chocolate Orange is one of the nation’s favourite chocolate brands. Combining this much-loved chocolate with an American-style cookie is a great way to add a new twist to the sector.”

Bruce Newman, away from home marketing manager at Kraft Foods added: “Terry’s Chocolate Orange has become a national institution since its launch in 1932 and in recent years we have diversified into both gifting with Segsations and countline bars to offer a treat that’s easy to eat on-the-go.

“The new Terry’s Chocolate Orange Cookie fits in perfectly with this strategy and we are delighted to team up with cookie market leader BakeMark UK.”

Supplied with eye-catching branded retail bags for maximum impact, the cookies are delivered frozen to bake off on-site for a freshly baked treat.

They are available through foodservice outlets or in-store bakeries.