Delightful Mr Kipling

Wednesday, 01 February 2006
Mr Kipling has moved into the health category with the launch of Delightful - a sub-brand which contains less than 10% fat and no artificial colours or flavours.


The range comprises Apple Slice, Lemon Slice, Chocolate Slice and Cherry Bakewell - all retailing at £1.09 for a six-pack.
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