Kara dairy-free – the UK’s first coconut-based dairy-free milk

Tuesday, 02 February 2010

Launching this January is Kara Dairy Free, the UK's first coconut based non-dairy milk. Aimed at consumers seeking a more natural and better tasting alternative to milk, Kara Dairy Free is freshly pressed coconut milk enriched with calcium.

A new SKU in the ambient milk and well-being aisles, Kara Dairy Free has the same characteristics as semi-skimmed milk in taste, texture and colour.

Like semi-skimmed milk, it contains just 2% fat, but has the added benefits of being cholesterol and lactose free, and contains the richest source of Lauric Acid of any kind of milk. Lauric Acid is a medium chain fatty acid, which is healthier than saturated animal fats and also helps control cholesterol.

Kara Dairy Free also contains no artificial flavourings, colourings or preservatives and is a versatile cooking ingredient. Coming out top in recent taste tests it was the preferred choice to leading soya and rice drinks.

Kara Dairy Free is produced in the UK by First Grade, a UK subsidiary of the Sambu group. Based in Indonesia, the Sambu Group is the world leader in coconut products, supplying to leading confectionery, biscuit, breakfast cereal and ready meal companies.

Graham Lee, Marketing Controller for First Grade comments: "Kara Dairy Free has been specifically created for the British and European consumer palate. We are targeting those who prefer a dairy-free diet and expect it to be popular with lactose intolerants and coeliacs, thanks principally to its superior taste and additional health benefits."

Lee adds: "The environmental debate around avoiding meat and dairy also adds to the support we expect to see for this product. We have already gained official approval with both the Vegetarian and Vegan Societies.

With a shelf life of 9 months Kara Dairy Free is available in one-litre cartons with an RRP from £1.29. It will be available from Tesco Extra stores, Whole Foods and Planet Organic from January. Further stockists are expected throughout early 2010.

Kara Dairy Free is produced from freshly pressed coconuts harvested from Sambu managed plantations in Sumatra, Indonesia. Its involvement spans from seeding right through to processing with stringent quality control.

Source: First Grade

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dynastygal said:

	... My local tescos stocks it. Mine is a tesco extra though.
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April 07, 2010
Votes: +1

cathy said:

	... could you please give me an update as to where to purchase kara dairy free milk as i have tried tescos online and they dont seem to stock it?
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