Muller Vitality yogurt drinks launched in 100% recyclable packaging

Thursday, 17 December 2009
vitality_yogurt_drink Müller Vitality yogurt drinks have been launched in the first fully recyclable pack to be introduced by the Müller Dairy, which sells more than 145.6 million bottles of Vitality yogurt drinks a year.

Following the removal of the non-recyclable shrink-film from the bottle, all component parts of the Vitality yogurt drink bottle, the 6-pack sleeve and the shelf-ready tray are now 100% recyclable.

Müller has also reduced the weight of the Vitality yogurt drink bottle and the weight of the cardboard carton sleeves and trays, which, together with the removal of the film, will save over 350 tonnes of packaging per annum.

Source: Muller
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