BakeMark UK introduces Toblerone Cookies

Tuesday, 18 November 2008

BakeMark UK is launching a brand new cookie under its licensing agreement with leading food brand Kraft Foods.

The UK's foremost supplier of bakery ingredients and products is building on its successful relationship with Kraft Foods and has extended its licensed cookie range with the introduction of Toblerone Cookies.

The new Toblerone Cookie is truly unique; packed full of milk Toblerone chocolate consisting of Swiss milk chocolate pieces made with honey and almond nougat, it is a deliciously satisfying treat.

Consumers will love the soft American-style texture combined with Toblerone's distinctive taste.

The Toblerone Cookie is supplied in frozen blocks which can be effortlessly cut into 96 individual 60g cookies for baking.

Each case contains 24 free Toblerone Cookie branded bags featuring the distinctive Toblerone colours and shape including a triangular window on the front of the bag.

This latest innovative licensed delight, using only Swiss chocolate, will satisfy consumer demand for Swiss quality in bakery products.

The new cookie will join Terry's Chocolate Orange Cookies in BakeMark's hugely successful range of licensed products in a simple Bake-Off format, which has proved a winning formula for the company.

"The launch of the new Toblerone Cookie is very exciting," said Phil Carratt, Licensing Manager at BakeMark UK.

"Combining the quality, expertise, freshness and indulgence of our bakery products with Switzerland's leading chocolate export creates an utterly tantalising taste."

Emma Dixon, Toblerone Senior Brand Manager said: "This is a fantastic opportunity for us to build on Toblerone's continued success (the fastest growing chocolate brand, 52wk MAT Nielsen data).

"By combining Toblerone's deliciously unique taste with BakeMark's expertise we're confident the new Toblerone Cookie will delight consumers."

All products can be accessed on the BakeMark UK website, or phone 0800 783 4697 for details on how to order BakeMark products.

Source: BakeMark UK

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