Cadbury announces carnival promotion |
| Tuesday, 14 October 2008 | |
 Creating more moments of pleasure, Cadbury, the UK's number one confectionery manufacturer, is pleased to announce a new carnival themed promotion that will run on-pack across key Cadbury chocolate lines from 3rd November. Such a move comes after Cadbury revealed that more adverts for The Natural Confectionery Company will be on screens again in the autumn. The carnival promotion will feature on the 49g bars of the Cadbury Dairy Milk portfolio, which includes Cadbury Dairy Milk Fruit and Nut and Cadbury Dairy Milk Caramel, and is the number one chocolate brand in the UK. The promotion will also feature across Cadbury Twirl, Cadbury Crunchie, Cadbury Boost and Cadbury Double Decker. There will be 10,000 exciting prizes for shoppers to win instantly by text or online entry, including the star prize of carnival holidays to exotic destinations, as well as runners up prizes of Nintendo Wiis and Cadbury chocolate. Kate Harding, Trade Communications Manager at Cadbury, comments: "The promotion across the key Cadbury chocolate single lines is expected to drive sales even further for retailers, as the chance to win motivating prizes gives consumers an added incentive to purchase in store. The promotion will also be fully supported with POS material to help increase the visibility of the promotion." The Cadbury chocolate range featuring the promotion and the POS material is available to order now. For more information, please call the Cadbury hotline on 0870 191 7343. Source: Cadbury Related Articles
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