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  • New chilled desserts range from Best-in

    New chilled desserts range from Best-in

    Best-in is adding to its expanding chilled range with the introduction of three new indulgent chilled desserts. The launch of the new premium twin-pack, single-serve desserts is the latest in the Best-in brand’s innovative approach to own label and will help independent retailers extend their offering to consumers who are demanding greater quality from their local [...]

    📅February 27, 2015

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  • Hancocks display stand promotion with Kingsway

    Hancocks display stand promotion with Kingsway

    Celebrating the re-launch of an extended range of Kingsway Share Bags, Hancocks is giving away a free display stand with every purchase of 20 cases from 28th February until 13th March. Kingsway Share Bag has been a popular range at Hancocks, offering retailers a wide selection of classic sweets in great value bags to retail at [...]

    📅February 27, 2015

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  • Nestlé Purina extends Gourmet Mon Petit range

    Nestlé Purina extends Gourmet Mon Petit range

    Gourmet, the Luxury Wet Cat food brand from Nestlé Purina, has announced an extension to its Mon Petit range with two new multipacks following its launch last year. Available to retailers now, the Fish multipack contains cod, sardine and salmon pouches, and the Meat multipack contains game, liver and beef pouches. Since launching last year, Gourmet Mon [...]

    📅February 27, 2015

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  • Pimm’s unveils new Strawberry with a Hint of Mint

    Pimm’s unveils new Strawberry with a Hint of Mint

    Pimm’s, the iconic British brand from Diageo, is set to expand its range with the launch of the new Pimm’s Strawberry with a Hint of Mint. Launching across all channels in April 2015, the new innovation will be supported by a six-figure marketing spend. Pimm’s Strawberry with a Hint of Mint is available in 70cl (including [...]

    📅February 27, 2015

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  • Britvic Soft Drinks launches J2O Garden Rose

    Britvic Soft Drinks launches J2O Garden Rose

    The best get togethers are where different personalities blend together and things just flow naturally – and this summer leading soft drinks manufacturer, Britvic Soft Drinks, is expertly blending two fruits to create a brand new limited edition. J2O Garden Rose is a unique blend of apple, raspberry and rose flavours and is perfect for any [...]

    📅February 26, 2015

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  • New TV campaign from Carlsberg

    New TV campaign from Carlsberg

    Carlsberg UK is investing £12m in television media spend for its flagship lager brand under its popular ‘If Carlsberg did…’ campaign. The new advertisement visualises the dreamy scenario of a Carlsberg supermarket – “Probably the best supermarket in the world”. Carlsberg UK estimates that by the end of the second day, 22% of all UK adults [...]

    📅February 26, 2015

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  • £5m rebrand for Seriously Strong cheese

    £5m rebrand for Seriously Strong cheese

    Seriously Strong has invested £5million re-launching its brand, as it aims to become the best loved cheese brand in the UK. Currently standing at number three in the UK cheese market, the brand has started the year with a new TV commercial by acclaimed film director Matthias Hoene, in partnership with Partisan film productions. The launch of [...]

    📅February 26, 2015

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  • New from Jammie Dodgers… Jammie Bakes

    New from Jammie Dodgers… Jammie Bakes

    Jammie Dodgers is going all grown-up with the launch of Jammie Bakes, the first ever Jammie Dodgers product aimed at adults. The major brand development is described by Burton’s Biscuit Company as ‘the most significant innovation for Jammie Dodgers since the childhood favourite was introduced more than half a century ago’. Backed by a £3 million marketing [...]

    📅February 25, 2015

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  • Pepsi Max launches Cherry variant

    Pepsi Max launches Cherry variant

    Britvic Soft Drinks has unveiled a new marketing campaign to support Pepsi Max Cherry, kicking off from the middle of February. The million pound plus investment includes out-of-home print advertising with 6-sheets and bus wraps focusing on the brand’s lead message; Maximum Cherry, No Sugar. Britvic and PepsiCo will also drive awareness of the brand through [...]

    📅February 25, 2015

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  • Somersby Cider unveils three new flavours

    Somersby Cider unveils three new flavours

    Carlsberg UK is tapping into the burgeoning consumer demand for cider by introducing three new flavours to its Somersby Cider brand, while providing a packaging refresh for Somersby Original. The new variants, Somersby Apple Burst, Somersby Cranberry and Somersby Blackberry are now available in multiple retailer Asda, with further listings confirmed for Tesco and the convenience [...]

    📅February 25, 2015

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    20 Feb 2015

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