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  • PG tips unveils limited edition ‘Gowning Around’ packs

    PG tips unveils limited edition ‘Gowning Around’ packs

    PG tips is launching a limited-edition pack of 160 tea bags – available to retailers now. Aiming to drive value and incremental sales for the Tea category and increase repeat purchase in the run up to Christmas, shoppers can pick up PG tips’ famous Monkey wearing his cosy dressing gown from the PG tips TV adverts, [...]

    📅October 30, 2014

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  • Imperial Tobacco launches limited edition JPS packs

    Imperial Tobacco launches limited edition JPS packs

    Leading tobacco manufacturer Imperial Tobacco is set to launch a limited edition pack for its JPS cigarette range next month. The limited edition design will be printed on the external rayophane of JPS Blue, Silver and Menthol packs leaving both the pack underneath and the product unchanged. Madeleine Pearce, senior brand manager at Imperial Tobacco, said: “JPS [...]

    📅October 30, 2014

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  • Premier Foods to drive festive sales

    Premier Foods to drive festive sales

    Premier Foods is looking to grab a larger slice of the festive cake market this Christmas with the launch of two new Ambient Packaged Cake lines - Mr. Kipling Gingerbread Whirls and Cadbury Snow Cake Bars. Premier Foods is looking to drive excitement over the festive period with a packaging refresh across its Mr. Kipling seasonal [...]

    📅October 29, 2014

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  • Bahlsen unveils Christmas range

    Bahlsen unveils Christmas range

    Bahlsen has unveiled its deliciously continental range of seasonal products for Christmas 2014, with a selection of luxurious festive treats that are new to the UK market. The range includes four mouth-watering variants of stollen, and lebkuchen; a traditional German gingerbread-like Christmas speciality. The family-run business has reacted to consumer trends in the UK to recognise a [...]

    📅October 29, 2014

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  • Crosse & Blackwell invests £1m promoting British soups

    Crosse & Blackwell invests £1m promoting British soups

    Crosse & Blackwell is investing an additional £1m to promote its Best of British soups in national TV and outdoor advertising, as well as in-store promotions. The activity will launch in November to make an impact for Crosse & Blackwell at the beginning of the soup season. As well as promoting its range of soups, eight [...]

    📅October 29, 2014

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  • WKD unveils Christmas campaign

    WKD unveils Christmas campaign

    SHS Drinks is focusing on keeping things simple for retailers this Christmas and supporting WKD with a selection of case deals to encourage outlets to stock up and maximise profits. SHS Drinks will be providing a range of witty POS items to highlight WKD’s festive offers.  Humorous sprout-themed posters, wobblers, and shelf-strips will all raise smiles, [...]

    📅October 28, 2014

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    17 Oct 2014

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