Business confidence is also continuing to slip, the company added, and a balance of 38% of firms think that conditions will erode further in the coming three months.
Retail director at Asda and chairman at the CBI distributive trades panel Andy Clarke noted that there is a definite pattern beginning to emerge.
“Shoppers will continue to be forced to look around for the best value on offer for all their purchases – not just their groceries,” he said.
The CBI has this month also altered its predictions for the economy over the year ahead as the mood has “darkened”.

