Chief executive at Coors Mark Hunter said that for a while it was possible to absorb the costs but that this is no longer viable.
He remarked: “Input costs, such as barley, diesel, metal and energy have risen well above inflation – barley, for instance, has gone up by more than 40% in the last year. It is no longer tenable to fully absorb the rate of input cost inflation.”
Coors said that the Producer Price Index – something that looks at the price rises on goods bought between manufacturers – has grown from 8.9% in February this year to stand at 30% today.

