Asda today said it is cutting its fuel prices for the 11th time in succession even though fuel duty is going up.
The retailer said the new prices – 88.9p per litre for unleaded and 102.9p per litre for diesel – have not been witnessed on forecourts since March 2007.
Asda said the reductions will be available at each one of its 172 petrol stations from today (2 December).
Trading director Darren Blackhurst said: “We have slashed prices yet again despite the pressure of duty rises announced earlier this week.
“World oil costs are continuing to fall enabling us to make this move, however I fear many retailers will use the rise in duty as a smoke screen to profiteer at the expense of motorists.”
Last month, a fresh supermarket price war began after the price of oil began to fall.
