Tesco aims for higher local food sales

Tuesday, 26 August 2008
Tesco could make over £500m from sales of regional varieties of food this year as more consumers stop purchasing big brands.

Locally-sourced items including meat, bread, apples and eggs at the supermarket have increased by 40%, reports the Times.

Commercial director for Tesco Local Willie Hamilton told the paper that this is a "fantastic opportunity" that has to be taken advantage of.

"Some 84% of our customers are saying that they would like to buy local lines," he said.

He added that the company has a goal of generating £1bn from sales of local items by 2011.
Comments (0)add comment
feedShow/Hide comments

Write comment
hide/showShow/Hide comment form
smaller | bigger

security image
Write the displayed characters


busy
 

Debate

Discuss the latest hot topics affecting the grocery retail sector in our online discussion forums.
Join the debate

TalkingRetail.com, Metropolis Business Publishing, 6th Floor Davis House, 2 Robert Street, Croydon, CR0 1QQ
TalkingRetail.com and Independent Retail News are published by Metropolis International Group Ltd, 140 Wales Farm Road, London, W3 6UG.
Registered in England no. 2916515

v2.0