Smaller businesses across the UK are being invited to discover how they can harness the full potential of the internet through a series of free events.
Business owners will be able to hear how they can use search engine optimisation (SEO) to ensure potential customers are drawn to their products and services at the regional networking events, which are being hosted by the Forum of Private Business.
Companies can also learn about website development and how making the most of a business’s online presence can increase sales, boost profits and help it diversify into new markets.
The Forum, which is a not-for-profit support group for small and medium-sized businesses, is hosting a total of 11 events across Britain. The first takes place on 9 September at the Radisson Blu Hotel in Leeds – a full programme of events, including details of how to book a place, can be found under the ‘Development’ heading on the Forum’s website – www.fpb.org
The Forum has organised the events, which are free of charge, to give business owners a chance to hear expert advice from franchise group Creare, one of the UK’s leading web design and SEO companies.
The events, which are open to both members and non-members of the Forum, will also give business owners in each region a valuable chance to network and make new local contacts.
The Forum’s chief executive, Phil Orford, has been involved in a number of start-up companies, including one which provided web-based services to smaller businesses.
Orford said: “The speed at which the internet is constantly changing, along with all the jargon and buzzwords which surround it, means that small business owners are often left dazed and confused when assessing their options online.
“However, small firms can get to grips with subject for free at our event and find out how to make the internet work for them.
“With the help of experts from Creare, we will explain the many different ways in which the internet can help develop your business, whether that be by spreading the word about your products and services, opening up new markets and opportunities, or by providing a new and cost-effective sales platform.
“The event will also provide some fantastic networking opportunities, so I would urge every business owner who can make it to come along and see what we have to offer.”
Places for the events can be booked via the Forum’s website, www.fpb.org. Alternatively, for more information, call Sue Jordan on 01565 626010.

