Budgens claims punnet sales have reached almost 300,000 in the last two weeks as a result of three fruit promotions.
The deals included Budgens English strawberries, 454g on sale at half price, £1.99, and when customers purchased a punnet they also received a 150g pot of Budgens Double Cream.
Also on offer were 250g punnets of Budgens cherries and 500g punnets of Budgens seedless grapes for just £1.
Total fruit sales for Budgens over the last fortnight were up over 26% year on year and more than 25% ahead of forecast sales.
Phil Smith, Budgens managing director, said: “We know that customers are looking for value and Budgens is committed to supporting its retail partners, enabling them to deliver excellent value to shoppers.
“These figures prove the quality of both Budgens own brand products and the seasonal promotions on offer in our stores.”
