Tesco Extra pushes plastic bags under the counter

Wednesday, 13 August 2008
Tesco is moving plastic bags under the counter at its Extra hypermarkets, according to the Daily Mail.

Although the bags will still be free to customers, shoppers will now have to ask if they want a plastic carrier in Extra stores.

A roll out across other UK stores is expected after this initial pilot scheme.

In February, the Daily Mail launched the “Banish the Bags” campaign, and reported retailers had 12 months to introduce a charge for plastic bags or be forced to by law.

This campaign received the backing of prime minister Gordon Brown.

Marks and Spencer introduced a 5p charge on food carrier bags in May.
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Peter said:

0
I never cease to be ...
I never cease to be impressed by the innermost workings of the retail world.

Already a few things have become clear: the shenanigans of their marketing would do Machiavelli proud, and the corporate structures are so rigid, and the level of fear of making a mistake so palpable so as to make the Russian military look like an anarchists' brainstorming session.

A few months ago we approached the manager of our local supermarket with a proposal to hold a little research on shoppers' att*tudes to eco-packaging. It would help us get data, him get PR, and the store some 'we care about the future' kudos. Win-win-win.

He was well up for it. But... he needed to run it by head office. To OK a stand in the local carpark.

Several months and countless cross shuntings and requests for more and more info (Ans: 'Er, we'd have a table, and we'd ask if folk would see merit in second use ideas being put in pack designs. Maybe like the way Innocent did it, with a 'Yes/no' bin you pop bottles in. Bit of fun, really. Bound to get the local press covering it') from a bevvy of backside-concerned minions later, we got our answer.. from board level: No, best not.

Bless.

So I have to wonder how many person hours in meetings this bit of tentative, notion-floating genius required.

'Don't ask..don't tell'. Hey, it works in the military!
 
August 15, 2008
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