Supermarkets sold £113m of booze at below cost |
| Wednesday, 15 August 2007 | |||||
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Pub operators are up in arms over figures hidden away in a new Competition Commission working paper that reveal that the big four supermarkets sold £112.7m of beer, wines and spirits at below cost price during last year’s football World Cup. Tesco sold the most at below cost - £43.2m worth of beer and £48.7m of wines and spirits. The pub operators argue that cheap alcohol from supermarkets is fuelling binge drinking and disorder. Nick Bish, chief executive of the Association of Licensed Multiple Retailers, said: “These are astonishing figures and demonstrate to us the gross irresponsibility of those companies who have this 'sell it cheap' policy that completely disregards the end use of the alcohol they sell.” The association claims pubs and bars are the best places for responsible drinking. Bish said: “We don't need our customers to arrive on our doorsteps already fuelled with cheap supermarket booze. The supermarkets must now commit to a more socially acceptable pricing policy and work with us on promoting responsible consumption.” Related LinksRelated Articles
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David Nieberg - Tesco press office
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With regard to the a... With regard to the above report, we (Tesco) have contacted the Compet*tion Commission. The figures they have put up are incorrect. We will talk to them immediately about providing the correct figures. Anybody wishing to follow this up can call the Tesco press office on 01992 644645. Thanks |
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