Britvic profits rise 'as brands improve share'

Industry News
Wednesday, 26 November 2008
Britvic, the UK soft drinks maker, boosted profits by 14% in the year to 28 September, the company announced today.

Pre-tax profits rose to £70.1m, the firm said, up from £61.3m last year, with all its key brands - such as Tango and Robinsons - gaining market share.

Chief executive Paul Moody said: "This is a strong performance achieved despite very challenging trading and cost environments."

It said conditions have improved towards the end of the year, while it has been helped by the launch of new products, such as Gatorade.

This week, the company launched a campaign in an attempt to save the Tango brand, which it said has been suffering in the current climate.
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