Blogs

The timing of the VAT hike will hit small shops


Chancellor George Osborne announced a hike in VAT to 20% from 4 January 2011 in the coalition government’s emergency Budget. Ken Parsons, chief executive of the Rural Shops Alliance, looks at the implications for small retailers.

Grocery shoppers are inherently lazy


By Danielle Pinnington, managing director, Shoppercentric

It’s time to invest in convenience


Investing in promotional activity in the convenience store sector makes sense for brands and retailers, argues David Norbury, chief executive of REL Field Marketing

Measuring the effectiveness of promotions


Retailers and manufacturers must get to grips with measurement of promotion success beyond pure sales data, says Danielle Pinnington, managing director at Shoppercentric.

Supermarkets need a unified approach to data


Supermarket retailers need to make sure their online and offline offerings are aligned, argues Terry Hunter, managing director of 20:20 Technology.

Guiding the shopper along the right path


Retailers need to stop running their store like a treasure hunt for the customer, argues Victoria Montgomery, director of TNS Retail & Shopper.

Quality is vital when it comes to loyalty cards


“When it comes to customer insight, it’s not just how many customers you have on your database, but the depth of the data and what you do with it,” says Richard Higginbotham, head of marketing at Transactis, on the subject of supermarket loyalty schemes.

Asda’s discount vouchers: are they enough?


Retailers must focus on long-term relationships, argues Stuart Evans, general manager of specialist loyalty marketing agency ICLP.

Shoplifting threat to retail’s bottom line


Retailers need to understand the nature of shoplifting as we emerge from recession, argues Neil Matthews, vice president of North, Central and Eastern Europe for security specialist Checkpoint Systems.

Shopper behaviour as the UK exits recession


andy_wood_managing_director_gi_insight_thbAndy Wood, managing director of GI Insight, looks at consumer supermarket shopping behaviour during the recession and asks what its effect will be now the UK is exiting recession.

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