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Written by TalkingRetail.com
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Friday, 27 July 2007 |
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In a desperate race against time (the company says) Saka natural mineral water has made available over four million litres of bottled natural mineral water for the victims of the floods in England, and with staff working around the clock, has done so in less than 48 hours.
Nevid Ahmed, co-founder and sales & marketing director of Navson (which supplies Saka) said: “We could not just stand by and see those poor people with flooded homes denied pure, fresh drinking-water too.
“Naturally we were delighted to be able to supply our high quality natural mineral water and to see it being handed out by the army and police to thousands of needy families across Gloucestershire and neighbouring counties.
“We hope they enjoy the refreshment of Saka natural mineral water and that their lives will soon be back to normal.”
How refreshing to see people willing to jump in and help at such times, resisting the temptation to use the crisis as a grubby PR opportunity.
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