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05 Jun 2007

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What's in the Box?

In all the excitement surrounding the launch of the new Talking Retail Editor's Blog yesterday, you may have missed our other new addition: What's in the Box?

Inspired by the shining example of Cheddarvision - where you can view live webcam footage of a a round of West Country Farmhouse Cheddar slowly maturing in front of your eyes (now that's what I call reality TV) - we decided to do our own version.

Every day here in the office our editors on Talking Retail and sister magazines Independent Retail News and Checkout receive mysterious packages containing various new products and their accompanying PR stunts. Recent efforts include helium balloons, an Oscar and a miniature washing machine.

Rather than keep these delights to ourselves, we're going to feature them as they come in as part of our What's in the Box? photo gallery. Feel free to check it out.

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