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Talking Points
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Monday, 08 February 2010 |
Retailers must focus on long-term relationships, argues Stuart Evans, general manager of specialist loyalty marketing agency ICLP.
Following news that Asda is offering discount vouchers to customers to entice them back into the shops following the poor weather and end of the festive sales, retailers should look at building a long-term relationship with their customers to maximise profits this year and not focus on short-term initiatives.
The Christmas sales lasted even longer this year and we're still seeing some retailers offering their goods at barga... |
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Talking Points
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Monday, 08 February 2010 |
Retailers need to understand the nature of shoplifting as we emerge from recession, argues Neil Matthews, vice president of North, Central and Eastern Europe for security specialist Checkpoint Systems.
After all the media negativity surrounding the UK coming out of the recession it was refreshing to read this week that Sir Terry Leahy was confident that the economy would recover this year - finally some optimism.
In the British Retail Consortium's recent Concerns Snapshot Survey, 80 per cent of retailers said they expected retail sales in 2010 to be t... |
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Talking Points
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Tuesday, 26 January 2010 |
Andy Wood, managing director of GI Insight, looks at consumer supermarket shopping behaviour during the recession and asks what its effect will be now the UK is exiting recession.
There is little doubt that supermarkets have been weathering the recession rather well, with many reporting strong profits and increased sales.
And, with a large proportion of consumers looking to avoid cos... |
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