Following the success of Toblerone during the week leading up to Father's Day in 2007, Kraft Foods has brought back limited edition sleeves for its 400g tablets, to help retailers to maximise sales from Father's Day purchases. ...
This spring and summer, Diageo Great Britain (GB) is extending its category-wide campaign to highlight spirit and mixer serves during the summer months in the Great Britain (GB) off-trade. ...
This May, Coca-Cola Enterprises Limited (CCE) is launching two exciting on-pack promotions across its three core brands Coca-Cola, Coca-Cola Zero and Diet Coke, to celebrate the run up to summer. ...
Time to get sales sizzling for summer. According to experts, the drinks trade needs to prepare for the hottest summer on record with temperatures set to reach above a blistering 101.3ºF (38.5ºC). ...
Heineken UK is supporting its newly rolled out 5-litre DraughtKeg with a high profile spring advertising burst which includes outdoor and cross track posters on the tube, digital advertising on underground escalator panels, break bumper TV advertising during Champions League games...
Scottish & Newcastle UK is launching a new nationwide marketing campaign across its core brands this summer to offer consumers another refreshing way to enjoy the 'pub quality at home' experience. ...
The eight days of Easter 2008 are expected to be worth £8bn to UK retailers, up by 3% on last year, according to the British Retail Consortium (BRC). ...